
CORRECT SIGNS OF
DARK SPOTS TODAY
FORTIFY RADIANCE
FOR TOMORROW
SULWHASOO LUMIWISE
BRIGHTENING AMPOULE SERUM
showed improvement in
VISIBLE PIGMENTATION*
showed improvement in
VISIBLE DARK SPOTS*
showed improvement in BRIGHTNESS*

SULWHASOO'S
BRIGHTENING SOLUTION
NIACINAMIDE
Visibly Even Tone
GINSENG ECTOIN™
Sulwhasoo's proprietary
brightening ingredients

WHEN GINSENG ECTOINTM
MEETS NIACINAMIDE,
SKIN CLARITY AND RADIANCE
ENHANCE UP TO 4.17×*
* In-Vitro Moisture Barrier Results for Key Ingredient (vs. Niacinamide Alone)

TOWARD A CLEAR,
TRANSLUCENT SKIN,
NOT JUST IN A MOMENT,
BUT WITH LASTING CONSISTENCY.

CLINICALLY PROVEN
PERCENTAGE OF SUBJECTS
SHOWING IMPROVED
BRIGHTENING
BRIGHTNESS*
DARK SPOT APPEARANCE*
PIGMENTATION APPEARANCE*

DARK SPOT
APPEARANCE
YELLOW
UNDERTONE
REDNESS
GLOW
CLARITY
(Transparency)
MOISTURE
LEVEL

1
100%
showed improvement in
VISIBLE PIGMENTATION
* Top 2 subjects’ photos,
Percentage of subjects showing improvement after 8 weeks of use

2
87.0%
showed improvement in
VISIBLE SPOTS
Percentage of subjects showing improvement after 8 weeks of use

3
100%
showed visible improvement in
BRIGHTNESS
Percentage of subjects showing improvement after 8 weeks of use

4
96.7%
showed improvement in
VISIBLE DARK SPOTS
Percentage of subjects showing improvement after 8 weeks of use

5
93.5%
showed improvement in
VISIBLE GLOW
Percentage of subjects showing improvement after 8 weeks of use

BRIGHTENING EFFICACY
THAT LASTS*
EVEN ONE WEEK AFTER
YOU STOP USING IT.
VISIBLE PIGMENTATION & SPOTS (count)
DARK SPOT APPEARANCE
(under-eye area)
BRIGHTNESS
UNEVENNESS
After 8 weeks
of use
1 week after
discontinuation

HELPS TO IMPROVE SKIN
AFTER BRIGHTENING SPECIAL CARE*
* Skin brightness improvement after 8 weeks of use following
brightening special care (compared to control product)
Clinical testing results, Test period : Aug 20~Oct 25, 2025
Subjects : ages 18~55, 33 women
Conducted in Global Medical Research Center

A LIGHT, COMFORTING
SILK-CASHMERE TEXTURE
NO STICKINESS, DRYNESS,
OR ROUGHNESS
agreed it absorbs
effortlessly
felt instant brightness
upon application
HUT results after using product for 2 weeks, Test period : Mar.22~Apr.25, 2025, Subjects : Age 25~55, 104 users Conducted in CoreMIND

A BRIGHTENING RITUAL
FOR CLEAR, TRANSLUCENT SKIN
With an auto-loading design, the dropper fills itself
with the perfect dose as you twist the cap.

STEP 1 Full Face
Use morning and night. Apply an appropriate
amount, smooth it outward from the center of the
face, and gently pat for complete absorption.

STEP 2 Butterfly Zone
(cheeks / under-eye / eye area)
Apply an extra layer to the butterfly zone across
the cheeks, where visible dark spots, and
visible pigmentation tend to cluster.

A MORE LUMINOUS
BUTTERFLY ZONE
WITH LUMIWISE BRIGHTENING
SYNERGY CARE.
LUMIWISE Brightening Ampoule Serum
+ LUMIWISE Discoloration Corrector
agreed skin looked clearer and more translucent
when using the Serum + Corrector together.
agreed dark spots improved more effectively
when using the Serum + Corrector together.
* Consumer satisfaction survey comparing Spot Corrector alone vs. combined use
Clinical testing results, Test Period : Aug.25~Oct.1, 2025, Subjects : Age 40-69, 30 Women
Conducted in P&K Skin Research Center

THE POWER TO STAY RADIANT
NEW LUMIWISE
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